I’ve gotten a few emails regarding how we print our DVD/Blu-ray covers and I thought I might post a tip here for everyone to read.

We use to print them in our office with a nice $1000 Canon 600 DPI Color Laser Printer. Since our Cover templates are 300 DPI, we figured a 600 DPI printer would handle it no problem. Well we were wrong. A while back, one of our projects required over 100 copies, and we didn’t feel like burning through all our toner cartridges in one sitting, so we saved the cover image as a jpeg onto a flash drive, drove it over to Fed Ex Kinkos, and had them print off all the copies on standard Color Laser Paper. All I can say is WOW. A huge difference from our printer. The colors were much more accurate, more vivid, and the clarity and crispness of the image was unbelievable. Ever since then, ALL our covers are printed there.

Since their printers are in excess of $100,000, I expected the image to be better, but I was truly amazed at the difference. So if you want the quality of your printed covers to look amazing, you know what to do.

Even for small projects where only a couple covers are needed, it’s well worth the 50 cents to print it at Kinkos (or whatever your local print shop is) instead of using your office printer. 

I hope this information will be helpful to your business.